Privacy Policy | Idea London Data Protection & Privacy

Privacy Policy

At Idea London, we are committed to protecting your privacy and ensuring the security of your personal information. This privacy policy explains how we collect, use, and safeguard your data when you use our startup intelligence platform.

Last updated: January 2025 GDPR Compliant

Information We Collect

Personal Information

When you register for our platform or contact us, we may collect:

  • Name and contact details (email address, phone number)
  • Professional information (company, job title, industry)
  • Account credentials and preferences
  • Communication records and correspondence

Usage Information

We automatically collect certain information when you use our platform:

  • IP address and device information
  • Browser type and operating system
  • Pages visited and time spent on our platform
  • Search queries and interactions with our database
  • Referral sources and navigation patterns

Technical Information

To provide our startup intelligence services, we collect:

  • Log files and server data
  • Performance metrics and analytics
  • Error reports and diagnostic information
  • API usage and integration data

How We Use Your Data

Platform Services

We use your information to:

  • Provide access to our startup intelligence platform
  • Deliver personalised startup and investment data
  • Generate reports and analytics dashboards
  • Maintain and improve our database accuracy
  • Process your requests and respond to enquiries

Communication and Marketing

With your consent, we may use your information to:

  • Send newsletters and industry updates
  • Notify you about new features and services
  • Invite you to events and webinars
  • Provide customer support and technical assistance

Legal and Compliance

We may process your data to:

  • Comply with legal obligations and regulations
  • Protect our rights and prevent fraud
  • Enforce our terms of service
  • Respond to legal requests and court orders

Data Sharing and Disclosure

We do not sell, trade, or rent your personal information to third parties. We may share your data only in the following circumstances:

Service Providers

We work with trusted third-party service providers who assist us in:

  • Cloud hosting and data storage services
  • Payment processing and billing
  • Email delivery and marketing automation
  • Analytics and performance monitoring
  • Customer support and technical services

Legal Requirements

We may disclose your information when required by law or to:

  • Comply with legal processes or court orders
  • Protect our rights, property, or safety
  • Investigate potential violations of our terms
  • Respond to government requests or regulatory enquiries

Business Transfers

In the event of a merger, acquisition, or sale of assets, your information may be transferred to the new entity, subject to the same privacy protections.

Your Rights Under GDPR

As a data subject under the General Data Protection Regulation (GDPR), you have the following rights:

Access and Portability

  • Right to Access: Request a copy of your personal data we hold
  • Right to Portability: Receive your data in a structured, machine-readable format
  • Right to Information: Understand how your data is processed

Correction and Deletion

  • Right to Rectification: Correct inaccurate or incomplete data
  • Right to Erasure: Request deletion of your personal data
  • Right to Restrict Processing: Limit how we use your data

Control and Objection

  • Right to Object: Object to processing based on legitimate interests
  • Right to Withdraw Consent: Withdraw consent for processing activities
  • Right to Complaint: Lodge a complaint with the Information Commissioner’s Office (ICO)

To exercise any of these rights, please contact our Data Protection Officer using the details provided below.

Cookies and Tracking

We use cookies and similar technologies to enhance your experience on our platform:

Essential Cookies

These cookies are necessary for the platform to function properly:

  • Session management and user authentication
  • Security and fraud prevention
  • Load balancing and performance optimisation

Analytics Cookies

We use analytics cookies to understand how you use our platform:

  • Google Analytics for website traffic analysis
  • User behaviour tracking and heatmaps
  • Feature usage and performance metrics

Marketing Cookies

With your consent, we may use marketing cookies for:

  • Personalised content and recommendations
  • Targeted advertising and retargeting
  • Social media integration and sharing

You can manage your cookie preferences through your browser settings or our cookie consent banner.

Data Security

We implement robust security measures to protect your personal information:

Technical Safeguards

  • SSL/TLS encryption for data transmission
  • AES-256 encryption for data storage
  • Regular security audits and penetration testing
  • Multi-factor authentication for admin access

Operational Security

  • Access controls and role-based permissions
  • Regular staff training on data protection
  • Incident response and breach notification procedures
  • Secure data backup and recovery systems

Physical Security

  • Secure data centres with 24/7 monitoring
  • Biometric access controls and surveillance
  • Environmental controls and redundancy systems
  • Secure disposal of hardware and storage media

International Data Transfers

As a UK-based company, we primarily store and process your data within the United Kingdom. However, some of our service providers may be located in other countries, including the United States and European Union.

When we transfer your data internationally, we ensure adequate protection through:

  • Standard Contractual Clauses (SCCs) approved by the European Commission
  • Data Processing Agreements with strict security requirements
  • Regular compliance audits and monitoring
  • Adequacy decisions for transfers to approved countries

Data Retention

We retain your personal information only for as long as necessary to fulfil the purposes outlined in this privacy policy:

Account Data

  • Active accounts: Data retained while account is active
  • Closed accounts: Data deleted within 30 days of closure
  • Backup systems: Data purged within 90 days

Legal Requirements

  • Financial records: 7 years (UK tax requirements)
  • Communication records: 2 years (business purposes)
  • Marketing data: Until consent is withdrawn

Analytics Data

  • Aggregated analytics: Retained indefinitely (anonymised)
  • Individual usage data: 24 months
  • Log files: 12 months

Contact Our Data Protection Team

If you have any questions about this privacy policy or wish to exercise your data protection rights, please contact our Data Protection Officer:

Data Protection Officer

Sarah Mitchell

privacy@idea-london.co.uk

+44 20 7946 0958

Business Address

Idea London Ltd

123 Tech Street
London EC2A 4BX
United Kingdom

Response Time: We aim to respond to all privacy-related enquiries within 5 working days. For urgent matters, please mark your email as “URGENT – Data Protection Request”.

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